App market can be a tricky place at times. Your app performance depends upon a number of things and enhancing the app performance can be a difficult task. To get started with, any app’s
performance is governed by 3 main things.

1) The Number of App Downloads
2) App Rating
3) User Reviews

Every factor is important and has a role to play to determine if an app has a good status. The app
rating and user reviews help to increase the trust of the people. Having good reviews tells that your app is trustworthy and can be downloaded without any hassles. This has an important impact on your business. This helps you to increase your in-app installs and also help to enhance your app conversion. But we all know that writing reviews is a boring task and many of us tend to skip it. Therefore, getting reviews itself becomes a tough task.

Importance of reviews
Android app reviews are a measure of your app’s quality. When people look for an app, they see the app rating and then read user reviews. App reviews and ratings also indicate your app’s position in the app chart. The apps occupying top place in the chart have good app reviews as well as app ratings. This increases their visibility and hence the app downloads gets increased. In simple words, the better the app rating, the more visibility you get, the more downloads your app can make. Reviews plays yet another important role. Before using an app, people go through the user ratings. This can be seen as a trust making process. If the user reviews are good, people will definitely try your app and this can also lead to better app conversions. These user ratings are what that decides how well an app is performing. Now, before you download, you go through the reviews. These reviews give an idea about the facilities of the app and the problem you are likely to face if you use that app. User reviews are a vital thing. The success of the app depends upon the kind of user ratings that you get. In this article, we will talk about 10 Smart Ways to Increase Mobile App Reviews.

> Review Plug-ins: It is always advised to include app review plug ins within the app layout.
This is a really smart way to get reviews and ratings and this method is used by a surprisingly
large number of developers. Pop-ups are indeed very annoying and therefore utmost care
should be taken while you ask for reviews. The app should ask for reviews after a given time
or after the user completes its task. This way chances of getting review increases manifold.
> Rewards for Reviews: One of the most effective ways to earn more reviews is by awarding
the users. The exchange in simple. You can ask your app users to review your app and in
return reward them for something. It can be a discount coupon or maybe an upgrade to a
new weapon in an arcade game. The reward may be according to your app. Whatever the
reward may be, you are more likely to get reviews by following this.
> Customer Support: Let’s go back to basics. If we want to know about something, the easiest
way is to ask. But obviously it won’t be wise to call/text your users and keep on bugging
them with requests to give reviews for your app. One of the most smart way is by integrating the help/support icon or option in your mobile app. People prefer apps/products that have a good customer support and this can be used to collect reviews. During the reaching out process, reviews and ratings can be collected from the users or customers. This is an extremely smart step and can help a lot in collecting feedback.
> Competitions and bonuses: A great way of involving your users is by conducting
competitions and awarding them bonuses. Say there is a competition in which you ask users
to give their feedback on a particular app and in return you can award them with an extended trail period or maybe a free premium account. Basically anything you can afford. Awards are indeed appealing and can influence people to do what you want them to and this gets easier in gaming apps. You can keep a mission/stage as completing feedback for the app. There are so many ways to optimize this for your app. Only you need to be creative and yes you do need to think out of the box.
> Time it well: Yes, it all comes to timing. We all had experiences with pop ups. It gets more
annoying it the app starts on asking for reviews and ratings the very first moment it starts.What app developers should know that no one wants to write reviews. One of the best ways is to pursue them to give feedback and by adding unnecessary pop-ups, the user experience only gets worse. Therefore, the app review pop-ups should be timed perfectly. In gaming apps, this can be after a mission; in a meditation app this can be after the user completes few days of self help tutorials. Timing can make your dilemma an easy thing to solve and so make sure you do it right.
> Freelancing users: To get more reviews on their app, Developers are hiring freelancers to
provide good rating and to write good reviews for their app. This is one of the easiest way of
getting more reviews.
> Using Management Firms: Like last year, Management firms are again a subject of interest
when we talk about getting more reviews for an app. These firms prepare specific marketing
techniques and even help you to prepare advertising strategies for developers, which looks
after all of their app advertising interests.
> Web services: Some websites like app analytics.cc and many others allow developers to get
more reviews through a customized plan. This method has been the talk of 2017 and this year too, this process will be many new comers to try this out.
> Collaborations: Merge with app providers and work together to devise new strategies to get
more reviews. Promoting each other apps will help both of the app providers to win the audience.
> Ask them: Yes, the best way to get reviews is to ask people to write. Most people download app and do not write reviews. It is seen as an unnecessary step. But if you ask your users to write the reviews and if you make them understand the need to write app reviews, then you can get more of reviews for your app.

App development has rapidly become a great profession and today millions and millions of people are becoming app developers to try their share in the app market. The app business is booming and there is an ever increasing opportunity for app developers to earn more and make greater profits. The app business is surely a profitable place and yes, there are tremendous opportunities to be explored at the app store. Before going into the article, let us understand how the app store works and what are the recent trends in the app store.

App Store
The App Store or the iOS Store have been one of the most consistent and well performing services in the past few years. It is second in terms of number of apps only next to the Play Store, which has been leading with high figures in the past few years. There are few more new players in the App Market like the Amazon Store but the domination is by these two major giants. To date, the Play Store has around 3 million apps thereby leading the chart whereas iOS Store has close to 2 million apps. All major apps are available in both these app stores and therefore the competition remains stiff and strong. It is expected that the iOS Store will have close to 3 million apps by the year 2020. This is indeed a great number and a clear sign of the ongoing trend for iOS devices amongst people.

How does the App Store work?
Before diving into the topic, let us understand the ABC of iOS Store. The process begins with app development. The developers code and design the app layout and then the completed app is
submitted to the App Store for the approval. Here, the app is checked for genuineity and then is
checked for bugs and issues. After certain checks and updates, the app is finally approved and is
listed in the iOS Store. The process remains same for Play Store, however the selection process of iOS Store is comparatively tough and stricter. Once the app is listed, all there is to do is app
promotion and marketing to make sure that people download your app.

App Promotion
Let’s get going with the main theme of our article. Once your app is listed, you need to work really hard to make sure that your app is in demand by the people. There are lots of ways of doing it; both paid and free methods. People generally resort to pre-marketing to make sure that they have audience even before the app is launched and this indeed is a very good move. Well, for new developers who don’t have a name in the app business, the things can get very rough and hard. Top players like Google, EA and lots more have a pre-set market and for them getting users is pretty easy, But for new developers, everything has to start from scratch. They have to build audience meanwhile competing with the top players to win people. We won’t discuss about app promotion strategies but we will discuss the importance of reviews and how you can promote your app using buy app reviews.

App Review
When it comes to measuring app performance, there are 3 main things that are looked into. App
Reviews, app installs and the app ratings. All these 3 play an important role in determining your app performance. As your number of app installs increase, you get more users and your app goes on moving up in the app list. The same trend is seen for app ratings. Apps with better rating end up at the top of the app list. The better the ratings, the more people will download your app and hence your app performance increases. Where does app reviews stand then? Well, before people download your app, they go through the app reviews. These reviews are the user feedback and are an important factor while determining your app’s performance. This becomes even more important if you take into account the paid apps. People normally don’t buy without reading reviews and this applies to online shopping as well as while buying apps. After all, it’s money.

Why should you buy app reviews?
If you read the above para carefully, you might have understood the importance of app reviews and that if you want to improve your app performance, then you need to improve the app reviews. This can be seen as one of the basic and fundamental steps in app promotion. Getting good reviews is equally tough for both top players as well as the new comers in the app store. To make this step easier, it is advised to buy the app reviews. Buying reviews will enhance your app reviews and ultimately your app performance will increase. How to buy app reviews? Then comes another important question. We now know what role the app review plays in determine
your app’s success in the app store. Now, we will talk about how you can buy app reviews. There are lots of ways you can resort to but one of the most simplest say is by hiring freelancers. Many people are involved in content business working as freelancers. Hiring these people and then asking them to write good reviews is the most easy way to increase app reviews. Apart from that, you can also make use of app review websites. These review websites charge a small amount of money to write reviews for your app and the advantage is considerable. Whatever way you buy reviews, make sure that it is organic and that there are no bots involved.

Reach top position
We have elaborated on the importance of app reviews and the way it effects your app’s
performance. In a nutshell, the better the reviews, the more people will use your app and therefore the more number of downloads your app will make. These downloads will considerably increase your app ranking and will improve your app’s position in the App Store.

Hello to all the app developers reading this article. We have covered a lot of topics through our
articles, many of which were focused on app performance and the impact of app reviews and ratings on the performance of the app. This article is meant to talk about the impact app reviews have and the problems that occur in the app store. So without taking much time, let us head on the main issue.

The Play store and the issues originating
There are around 3 million apps in the Play Store alone and this number goes on increasing with
each passing time. It’s no surprise that this number is likely to reach 4 million or even more by the end of 2020. Developers know of this and they quite understand the competition that they are
facing right now. And to make things better, they turn into many ways to improve their app
performance in the Play Store. Before seeing those, let us understand the problems that arise in the play store. As said, there are lot of apps in the Play Store and daily thousands of new apps are being added to the ever increasing list. This ending addition is the cause of many problems in the play store, one of which is the stiff competition. Yes, the competition is insanely tough and it doesn’t seem to be ending. What’s worse is that the new developers are immediately moved down the line the moment their app gets listed in the app store.

The reason: the Play Store is ruled by few key apps which have more than 50% of the total user base. This huge number of user base is taken by these apps and the remaining audience is scattered and dispersed. The result of this is that new apps find it very hard to get app installs. Whatever app is launched, there are almost 5-6 apps offering the same exact features that your app is offering and to add more to the controversy, there are already 2-3 apps which have 80% of the audience. The result is that the new apps have to compete a lot and invest even more in their marketing just to keep up with the competition. We understand now what the problem is. Now let’s take a look into the ways developers are trying to fight this problem.

App Reviews and their importance
Many developers invest a lump sum of money for app promotion and a major chuck of this goes into improving app ratings and reviews. This happens because of a strong reason. Your app performance is directly linked with app reviews and your app ratings. People generally see the app ratings and the read the app reviews before making up their mind to install an app. This is more likely to be the case for paid apps. Therefore, developers try to ensure that their app has good ratings and reviews. And to ensure this, they have very few options. Asking users to rate is one and rewarding users is another. However, the easiest one is to buy app reviews.

Buying App reviews and how it is proving to be disastrous In the first glance, buying app reviews sound like the best way to ensure a good app performance. After all, it is easy and it is supposed to enhance your reviews the way you want to. You only need to hire some people or pay a firm and rest all is done. Easy right? Well, it is easy but what comes next is a bit troublesome. Google has strict rules regarding use of bots for posting reviews. Also, the new guidelines also make fake sounding reviews to get banned. This might be good overall but it is certainly a problem for all the app developers. After paying and investing money, if the review is banned, it only means wastage of money and resources. If done correctly, it could definitely be advantageous but if gone wrong, it can lead to serious implications. Firstly, the marked review is removed of the app page. If the situation gets dire, you might receive a warning form Google and in worst case your developer

account might get banned or your app might be removed out of the Play Store. Scary right? Well it is. But what can you do for this? Buying app reviews is certainly very advantageous. You can manage easy reviews and therefore it can help improve your app performance in the Play Store easily. Instead of spending lots in marketing, this is indeed a cheaper and effective way to ensure improved app performance. But what about the guidelines? Won’t you get banned out of the Play Store. The answer is no. Here’s how. Google has an algorithm which helps it distinguish between a fake and a genuine review. Use of simple and spamming texts can easily mark the use of fake reviews.

The algorithm is indeed a strong one. It’s Google after all. But is there any hack around this? Well, there certainly is. You can easily bypass this algorithm and get buy app reviews without any worries of getting caught. The trick is simple. Google does not remove high quality reviews and this can be used or exploited to use buy app reviews. By asking your reviewer, be it a freelancer or a marketing firm to write high quality reviews, you can easily bypass this algorithm. The app reviews should seem original and the use of spam words should be neglected in these reviews. The reviews should seem to be written by genuine person and use of short unstructured sentences should be discouraged. There it is. Google might have strong filters but with appropriate knowledge and expertise, you can easily by pass this and can make sure that you can use buy app reviews for improving your app performance. Once again, make sure that you don’t use bots for the reviews as these are very easy to catch.

App promotion has always been a tough task to do. You can develop a good app but unless you
make people download your app, you cannot earn profits and do a successful business. Gaining
people’s attention is a big task on its own. Considering the number of competitors, this can be pretty challenging. There are around a million apps in the play store and every app developer has an aim to see his/her app in the top of the charts. With the same goal in mind, we will talk about some of the simple tips and tricks by which you can promote your app.

1) Social Networking: Social Network platforms like Facebook, twitter, Instagram are popular
among people. About 90% of smartphone users are engaged in some or the other social networking sites. With an audience this big, it gives a wonderful platform to promote your
app. Any post or any announcement you make will reach millions of people, thus increasing
your app’s visibility. Investments are low and the outcomes are many.

2) Website: Having your own website is the best thing to do when it comes to app promotion.
When you have a website of you own, you are free to make creative content and it gives you
all the platform that you need to promote your own. You can also communicate with your
audience in a better way along with that having a website ensures that you you’re your
audience attracted and simultaneously gain trust and good name. And, the best perk is that
websites provide your app gives you a professional touch to your business.

3) Traditional Advertising: Nothing can match promotion platforms like the old school
traditional advertising. It involves the use of print media like newspaper, magazines and
handouts to advertise and promote your app. It also includes the use of digital media like TV
ads to promote your app. Creativity is the key in this. You need to attract a large number of
people and you have a lot of options and facilities to choose from. Following the traditional
approach boosts your visibility multi fold and also helps you to gain trust and good name
among people.

4) In-app Ads: This is one of the less tapped ways to promote your app. The process is simple.
You collaborate with an another app, say a gaming app which will play your ad in between
in-app use. This not only catches attention but also helps to spread your app’s name. This
can help both you and your collaborator’s business.

5) Endorsements: Nothing can beat the impact of endorsements in promoting products.
People follow their lovely superstars and celebrities. They want to walk in steps of their idols
and they try to follow their lifestyle and their habits. Endorsements make use of this popular
following. By endorsing a celebrity for promoting your app, you increase your app’s presence
in the market. People come to know about your app and this large population of fans might
also download your app. Endorsements have always been success and there’s no reason
why you should not try endorsements.

6) Search Engine Optimization: This is one of the most effective ways of promoting your app.
Basically you optimize your app according to buzzing keywords and this increases the
chances of your app coming in the top search results in search engines. SEO has been in use
for a long time now. Developers depend on this for advertising and why not. SEO has
tremendous potential to get you valuable users.

7) Video Teasers: Videos are the new trend today. Very few people have the patience to go
through newspapers or blogs and read the lengthy paras. Blogs, no doubt, are one of the
best ways for promotion but not many people go through them. Videos, however have been found to indulge people. And that’s why video teasers are seen as the new mode of
promotion for the masses. With a creative video and a fairly good content, you can target a
large number of people and hence gain the publicity you were aiming for.

8) App Review websites: App review websites are undoubtedly one of the best means of
promoting your app. These websites have relatively large number of users and when you
submit your app, your product gets seen by a large number of people. These people are your
potential users and hence this can be one of the best means of promoting your app.
Apart from these, you can even buy android reviews if you want to and if you see a need to. Buying app reviews is a common thing now and can be easily done. You can hire freelancers or use marketing agencies for this purpose.

Buy App Reviews
There are many ways by which you can buy app ratings and user reviews for your app. Below is the list of few methods that you can use for the purpose.
> Freelancers: By hiring freelancers, you can ask them to write good user reviews and give
ratings for your app and you can even ask them to download your app. There are a number
of freelancers hiring websites where you can post your ad and get your work done.
> App Review websites: A lot of app review websites provide with an option to buy app
reviews and ratings. These websites have a large number of active users who are paid to
write well customized reviews for your app and also give good ratings. The best part is that
every review is organic and there is no chance of your app being marked by Google and the
iOS Store.
> Marketing Firms: Many marketing agencies provide packages of app review and ratings.
They have plans depending on your requirement of ratings. Once you select a package, these
firms ask their support staff to write user ratings and also provide ratings to your app.
> App Support websites: There are few websites which look after your marketing needs and
also allows you to buy user ratings and reviews at considerable prices.

How are you doing developers. We hope that you have been well and that your app is blooming with installs and you are moving up in the app store. And if you are not making much of progress, then there is nothing to be worried about. We are here to help you out and make sure that you have the necessary information available to succeed in the app store. Today we are going to talk about app position in the app store and how reviews and ratings can help you in achieving the same.

App Position and the App store

In this article, we will generalize both the iOS App Store and the Play Store by Google as well. This is because both of these app stores work in a similar work and therefore all the methods mentioned in this article can be used for both our iOS app developers and Android app developers as well.

As stated many times, the Play Store is the highest crowded of the app stores with the app count
going upto 2.5 million. This is a huge number and the next one is the iOS Play Store with an
overwhelming app count of around 2 million. These huge numbers are a clear indication of the
opportunities lying in the app store despite the number of apps currently present in the app store

One of the most important things to be careful about is your app position in the app store. There are a number of factors that affect your app ranking in the app store. The most important of these
factors are:

> App Installs and downloads
> App reviews and app ratings

These factors have a huge role to play in determining your app’s success in the app store. After all your success is defined by your app’s ranking. Let us talk about the importance of each before finally coming to the main theme of this article.

App Installs are one of the things that decide your app’s rank in the app store. The more installs your app has, the better your app’s rank will be in the app store. There are a number of techniques to improve your app installs and surprisingly every method comes under app promotion techniques.
The most easiest way is to follow traditional advertising methods like displaying ads in newspapers, magazines, TVs and other related medium. This is really effective when it comes to improving your app visibility in the app market. You can also invest in social media advertising. Social media is the talk of the day and given the number of people active in social media websites, it is fair only to maintain your social media pages well. Hire a good social media execute and make sure you involve your audience in a well way. This will not only help in improving your app’s brand name but also in increasing the app installs.

The other most important thing is app reviews and app ratings. These are the feedback left by the
users upon using your app and it contains vital information related to your app. These reviews are not only helpful in developer’s term of view but also plays an important role in promoting your app. When users install or see your app, they take a look at the app ratings and then go through the app reviews left by the previous users. Only after this, people generally install your app. Therefore it is really important that you have high quality reviews and that your app has a good app rating. There are number of ways of ensuing that. Before we come to the techniques, let us understand how these app reviews and ratings can help shape your app business.

Importance of app reviews and app ratings for your business

Let us consider a scenario to understand things better. Suppose you are shopping for a headphone
at amazon. The item is costly and yes there are lots of brands to select from. How do you know
which one you should buy? Generally, you will look at the ratings. You will go through specs and will compare the user ratings for all your favorite headphones. After that, you might shortlist 3-4 products. What is the next step then? Yes, the reviews. After the initial shortlisting, you will go through the user reviews and also the feedback left by previous users for the buyer and the product as well. After going through these reviews, you finally know which headphone is ideal and should be bought. The same thing applies to app store. Before installing an app, people go through the app rating and read the app reviews. Only after that, they install an app. Reviews become even more important when it comes to paid apps/services. You might not find success if you app had relatively not-so- good ratings and reviews and it is these ratings that decide whether your app will trend in the app store or not.

Now you might understand of the importance these app reviews and ratings play on your app
business. Next comes the big question.  How to get real ratings and reviews?

The most essential step is to make sure that your app quality is high and that there are no bugs at all in your app. An app which hangs up or has faults will never get good rating and reviews. Instead, any wrong thing in your app will reflect on your app review and this will destroy your reputation. Therefore leave no bugs in your app. The next step is to ask people to rate and review your product. People generally don’t rate or give reviews. This is a very lazy thing to do and many people skip it. To avoid this, aspire people to rate your app. Ask them to write reviews and if necessary reward them for the effort. This will do good to you only. A small investment can do miracles for your app.If nothing works, you can buy app reviews and ratings. There are many app review websites and management firms that let you buy real and high quality app ratings and reviews for your app. You can also make use of freelancers for this. This is it for now. We hope you do well.

The introduction and use of apps has been a revolution of the century.Today, almost every person
has access to a smartphone and along with it, he has access to countless number of apps. Apps have  been around us since the beginning of the use of smartphones and with passing time, the complexity and use of apps have been on the verge of exponential growth. Today, there is an app for almost each and everything that you can wish for. Want to play soccer? There are apps for it. Not only that, there are sport gaming apps for cricket, hockey, chess, billiards, pool and even ludo. There are countless number of apps for booking cabs, booking tickets, booking hotels, ordering food and even shopping online. With the introduction of e-banking, there are now e-wallets and banking apps and today they are considered to be one of the fastest growing sectors in the app business. All of these sound profitable, but you should not confuse it to be easy. App development is a really tough task and it takes a lot to create a worthy app. There are so many aspects that has to be looked at while developing app. Apart from the usual code line, the developers have to invest a lot of time and money on the app layout, the UI and even on developing the app logo. The competition is real Well, developing an app alone is not enough. Just to give you an idea of the competition, there are 3 million apps alone in the Play Store and around 2 million apps in the iOS store. And on top of that, there are few key companies like Microsoft, Google, Facebook and lots more who have clearly dominated the app market. In clear words, it is very hard to gain audience when these top key companies have already won over the app market. In such a stringent place, imagine the level of effort and dedication you have to put to get just 1000 downloads alone.

There are many strategies when it comes to wining the app store. Methods are many but you don’t know whether it will be successful or not. After all, the app market is a really unpredictable place. Not only that, the number of developers competing in the app market is enormous. So, it will take more than simple techniques to win audience in the app market. You should have really good app ranking to ensure a good and profitable business. And to ensure a good app ranking, you should have good app ratings, good app reviews and a good number of app installs. And all of these need professional help to improve these factors. Some Professional help When it comes to getting reviews and installs for your app one thing that you can be assured of is that it is easy to get them. Many developers are clueless about buying app installs and reviews. This is expected also because only few people successfully use this option. Coming back to the topic, if
you want to get ratings and reviews, you should always look for professionals who can do it. Going to uncertain people or services can lead to huge losses and in case they use bots, your app might get blocked or even your developer account can be suspended too. Both the Play Store and the iOS Store has strict rules regarding the use of bots in the app store. Both these stores strictly ban buying app ratings, reviews and installs. But given the competition and the advantages that buying app installs and reviews give, it is always a plus-advantage to buy them but only when it is risk free and it keeps you safe from banning.

You can look for professional freelancers online. If you go around naukri.com or indeed.com or freelancer.in, you will come across many professionals who can write reviews for you and cen even bulk rate your app. Paying these freelancers can certain benefits. These freelancers can be hired to write professional reviews for your app and even rate and install your app before reviewing them. This makes the whole process look as if it was a genuine install by an user. You can also revert to app review websites and management/marketing firms for your app installs and reviews. These firms have an enormous user base and these users can rate your app, along with installing it and writing a
fairly composed review for your app. Not only that, these firms have a very low rate of service and therefore, they can be used as per convenience. The best thing about them is that every install and review is organic and there is no risk involved. Meaning, you can be assured that

Google or Apple
will not block your developer account and that your app will not be blocked by them. After all, every thing done by these professionals are organic and risk-free. We would like to warn you a bit too. There are many services which claim to be organic but still they make use of bots for the app installs and reviews. These services should not be used in any case as they pose a threat to both your app’s reputation and finances as well. Make sure you follow and use trusted professionals and be safe from the scam going on in the internet.

Hello guys. Welcome once again and our team would like to thank each of you for reading our blogs. We have covering android apps for some time now and that’s why we thought to start with iOS apps now. The App Store as you know is a dynamic place. Every day new apps enter and many leave too, some due to competition and others due to long inactivity. It is tough to get your apps listed in the app store and honestly it is even tougher to keep on moving up the app chart. There are about 2 million apps in the iOS Store alone and it currently is the second largest app store; the largest app store with 3.5 million plus apps is the Google Play Store. This number is expected to double fold in the upcoming years at least by the end of 2020. This clearly signifies the untapped opportunities lying in app development and also the competition that is about to get even brutal. With every challenge, there lies an opportunity to prosper and we are going to help you identify the challenges and also overcome some of them. Let’s get started then.

The Challenges in the iOS App Store
There are indeed many difficulties in app business and we are going to mention some of them to get you started. Here are some of the common issues that you will come across in the iOS Store.

> The first and foremost challenge that comes is in the very first step. Yes, the app development
phase. The iOS App Store has guidelines that are a bit different from the Play Store and in a matter of fact, are a bit stricter too. While app development, following few guidelines can be
difficult and you will find clashes with some of the points.
> The next issue comes during app submission. The Apple store has a rigid testing methodology
and there will be instances when your app will not be accepted and you will be needed to change few major things that can effect your app is a powerful way. Even after re-submissions there will be moments when your app won’t be accepted.
> Even after app submission and listing, there will be a disadvantage that is probably hard for you to overcome. And that is zero app visibility. No one knows your app when it is listed and
therefore it is rather difficult to make people download your app.
> The app presence of your app is relatively very low in the beginning and if not done anything
about it, it will be extremely tough to make things right. As a result, the app searches won’t show your app in the search list and thus you will never be getting the user installs that you desired.
> The growth of the app is directly related to app installs and ratings and without a presence, it is
hard to get any of the both. This doesn’t end here. If no action is taken, your app will continue falling in the app chart and ultimately there will no scope of re-growing.
> The last one that we think is the most serious is your app inactivity. Initial few months will be tough for a new app, unless it is by a big firm. And in most cases, it is seen that app developers
give up on the app and just keep on waiting to get installs. Well, months of inactivity can be fatal
for your app and it may even lead to removal of your app from the iOS Store.

What can be done?

The ultimate solution is to get app downloads and ratings. There are many app promotion techniques which can be followed. Next we will see how to face the above mentioned challenges
and also how to get app downloads and ratings.

> The first phase that is the app development phase can turn out to be hectic. Our advice is to
read the guidelines before starting the development stage. This will prevent unnecessary changes that you might have to make after your app is complete. So, it’s better to avoid those  mistakes. Also, make sure you frequently test your app in the iOS Simulator to get a feel of the actual app in the iOS device. This can help you get rid of various issues.
> The same applies for the app submission stage. Remove every bug that you can get hold of using the iOS Simulator and also make sure you get regular reviews from your team to make sure that everything is fine. In case your app is sent back after initial screening, make sure that you complete each and everything that has been mentioned in the recommendations. This will avoid further problems.
> It is obvious that people won’t know about your app if this is the first time your firm is making an app. To help you with your app visibility in the public, it is wise only to start pre-marketing drive and make sure that you cover each and every medium you can get hold of or the ones that you can afford to. This will ensure that people will know your app during its release and because of this, you can have few downloads from the very first day itself.
> Coming to app visibility in app searches, it is indeed a tough thing to overcome but this can be
relaxed by using adequate techniques. You can make use of keywords and search engine optimization. Invest in writing a good content for your app page and make sure that the app
page is visually appealing. This way you can make people come to your app page and ultimately
install your app.
> Your app growth is certainly one of the major things to look forward to and as mentioned it is a
linked to your app installs and app ratings. Once your app has a good rating, it is relatively easy
to get app installs and to improve your app rating, it is very important that you follow app promotion guidelines very carefully.
> Buy App reviews inactivity is yet another serious issue. When the app stops getting installs, developers loose faith and give up. This is very harmful for your app. When you have already invested so much in your app, it is wise only to invest a bit more to make sure that every thing turns out to be fine. You need to just keep building and releasing updates. Keep improving the app page and
continue with the app promotions. Doing just these will ensure that your app will not be removed out of the iOS Store.

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Good company in a journey makes the way seem shorter. — Izaak Walton